The Power of Positive Reporting: Examining China's Anti-Epidemic National Image in Mainstream Media.

Covid-19 out broke gave an extreme impact to the globe, imposing a challenge to health publicly and causing social interruptions. As a result, the role of mainstream media in promoting anti-epidemic measures and disseminating national images has become increasingly important. In this study, we examine the anti-epidemic reports in 2020 from three types of international news sources, identifying 566 samples for content and text analysis. Through our analysis, we found that each component of the anti-epidemic report has a clear focus, and that these reports presented China's national image of anti-epidemic in four dimensions. Notably, the European version of People's Daily exhibited a positive reporting tendency, accounting for 86% of the total, with only 8% of reports being negative. This indicates a relatively comprehensive national image construction and communication strategy amid the COVID-19 pandemic. Overall, our research reveals the important role of media in shaping a nation's image during a global crisis. The positive reporting tendency of the European version of People's Daily reflects an effective strategy for promoting a positive national image, thereby dispelling misunderstandings and prejudices towards China's anti-epidemic measures. Our findings provide inspiration for the dissemination of national images in times of crisis, highlighting the importance of comprehensive and well-coordinated communication strategies to promote a positive image.

Emotional analysis of evaluation discourse in business English translation based on language big data mining of public health environment.

Purpose: This paper conducts sentiment analysis on the evaluation discourse of business English translation based on language big data mining of public health environment, and aims to find a reasonable algorithm to conduct detailed research on all aspects of sentiment analysis. Methodology: This paper focuses on three areas of sentiment information, extraction, sentiment information retrieval, and sentiment information submission, using scale analysis and feedback analysis, combined with related algorithms of big data mining technology, such as decision trees and clustering algorithms, through the level of emotional words appearing in the corpus, phrase-level, text-level, etc., and combine the text model with the combined reliability to output the evaluation object and evaluation feature separately, and propose an evaluation method to calculate the sensitivity of the evaluation feature, so as to accurately improve the sensitivity of the evaluation feature. It is mainly divided into two categories for data analysis. One is to focus on the public health environment of the characteristics of business English translation itself, and the other is to conduct research on the application of big data mining in the evaluation of translation discourse. Research findings: The research data show that the smallest gap between the sentiment orientation of the discourse evaluation perspective is the output of the language discourse, and the smallest gap in the attributes of the evaluation object is at the phrase level, and the gap value is 3.5; for the evaluation object, the maximum difference is 3.4. Research implications: With the development of science and technology and the economy, the public health environment has become more and more complex, and business English translation has received more and more attention. The sentiment analysis of evaluation discourse in this field is a means of expressing language characteristics. In order to enrich research in this field, the study of this article is necessary. Practical implications: This study has a deeper understanding of the affective analysis of evaluation discourse in public health environment business English translation. The clustering algorithm of big data mining technology applied can provide an important guarantee for the actual conclusion of this research and quantitative analysis of the positive evaluation and criticism of evaluation. To solve the various problems encountered in translation, so as to improve the translator's own translation level, and promote the research of translation methods in Chinese translation.