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2.
Br J Cancer ; 104(5): 746-9, 2011 Mar 01.
Artigo em Inglês | MEDLINE | ID: mdl-21326239

RESUMO

BACKGROUND: As most children with acute lymphoblastic leukaemia (ALL) achieve long-term survival, minimising late effects of treatment is a priority. Acute lymphoblastic leukaemia survivors treated historically with protocols including cranial irradiation demonstrate increased weight gain. METHODS: We retrospectively studied all 134 patients treated on the MRC/UKALL97 protocol (without cranial irradiation as standard therapy) at a single centre, with 77 inclusions. Height-, weight- and body mass index (BMI) standard-deviation scores (SDS) were recorded at diagnosis and annually until 3 years out (YO) from end of treatment (EoT); changes across time were explored using a univariate model (significance P ≤ 0.001 to account for multiple comparisons). RESULTS: Whole-group height SDS was lower from 1 year into treatment until 2 YO, whereas weight- and BMI-SDS remained higher until 3 YO. In females, height-SDS was lower until EoT, but higher weight- and BMI-SDS persisted until 3 YO. In males, height-SDS was lower at EoT and at 2 YO; differences in BMI-SDS had resolved by 2 YO. By WHO criteria, more patients were overweight or obese at 3 YO than at diagnosis (P=0.01). CONCLUSION: Survivors of childhood ALL, particularly females, exhibit adverse changes in height-, weight- and BMI-SDS, which arise during treatment and persist into follow-up. Patients should be supported with appropriate dietary and lifestyle advice during ALL treatment and follow-up, which may minimise these changes and reduce associated long-term morbidity.


Assuntos
Protocolos de Quimioterapia Combinada Antineoplásica/uso terapêutico , Estatura , Índice de Massa Corporal , Peso Corporal , Leucemia-Linfoma Linfoblástico de Células Precursoras/tratamento farmacológico , Sobreviventes , Adolescente , Criança , Pré-Escolar , Irradiação Craniana , Feminino , Seguimentos , Humanos , Lactente , Masculino , Obesidade/etiologia , Fatores Sexuais
3.
Harv Bus Rev ; 85(10): 84-93, 164, 2007 Oct.
Artigo em Inglês | MEDLINE | ID: mdl-17972497

RESUMO

They're nominally and ultimately responsible for strategy, but today's CEOs have less and less time to devote to it. As a result, CEOs are appointing "chief strategy officers"--executives specifically tasked with creating, communicating, executing, and sustaining a company's strategic initiatives. In this article, three authors from Accenture share the results of their research on this emerging organizational role. The typical CSO or top strategy executive is not a pure strategist, conducting long-range planning in relative isolation. Most CSOs consider themselves doers first, with the mandate, credentials, and desire to act as well as advise. They are seasoned executives with a strong strategy orientation who have usually worn many operations hats before taking on the role. Strategy executives are charged with three critical jobs that together form the very definition of strategy execution. First, they must clarify the company's strategy for themselves and for every business unit and function, ensuring that all employees understand the details of the strategic plan and how their work connects to corporate goals. Second, CSOs must drive immediate change. The focus of the job almost always quickly evolves from creating shared alignment around a vision to riding herd on the ensuing change effort. Finally, a CSO must drive decision making that sustains organizational change. He or she must be that person who, in the CEO's stead, can walk into any office and test whether the decisions being made are aligned with the strategy and are creating the desired results. When decisions below the executive suite aren't being made in accordance with strategy, much of the CSO's job involves learning why and quickly determining whether to stay the course or change tack.


Assuntos
Pessoal Administrativo , Comércio/organização & administração , Tomada de Decisões Gerenciais , Humanos , Estados Unidos
4.
Harv Bus Rev ; 82(7-8): 94-104, 188, 2004.
Artigo em Inglês | MEDLINE | ID: mdl-15241956

RESUMO

Over the past decade, the distribution of household incomes has shifted so much that a much larger proportion of consumers now earn significantly higher-than-average incomes--while still falling short of being truly rich. As a result, what used to be a no-man's-land for new product introductions has in many categories become an extremely profitable "new middle ground." How can marketers capitalize on this new territory? The key, say the authors, is to rethink the positioning and design of offerings and the ways they can be brought to market. Take, for instance, how Procter & Gamble redefined the positioning map for tooth-whitening solutions. A decade ago, dental centers were popularizing expensive bleaching techniques that put the price of a professionally brightened smile in the 400 dollars range. At the low end, consumers also had the choice of whitening toothpastes that cost anywhere from 2 dollars to 8 dollars. P&G wisely positioned itself between the two ends, successfully targeting the new mass market with its 35 dollars Whitestrips. In product categories where it's clear the middle ground has already been populated, it's important for companies to design or redesign offerings to compete. An example is the Polo shirt. How do you sell a man yet another one after he's bought every color he wants? Add some features, and call it a golf shirt. Here, marketers have introduced designs based on the concept of "occasional use" in order to stand out. Finally, companies wishing to reach the "almost rich" can change how they go to market. Perhaps no mass retailer has made a stronger bid for the mass affluent than Target Stores, which has pioneered a focus the company itself characterizes as upscale discount. The strategy has made Target an everyday shopping phenomenon among well-heeled urbanites and prosperous professionals.


Assuntos
Comportamento do Consumidor/economia , Indústrias/economia , Marketing/métodos , Administração de Linha de Produção/métodos , Competição Econômica , Financiamento Pessoal , Humanos , Renda/tendências , Indústrias/organização & administração , Cremes Dentais , Estados Unidos
5.
J Am Mosq Control Assoc ; 6(3): 547-8, 1990 Sep.
Artigo em Inglês | MEDLINE | ID: mdl-2230790

RESUMO

Foregut contents of naiads of the damselfly species, Enallagma civile, collected from a permanent pond, were analyzed to determine the natural prey for immatures of this species. The analyses revealed the naiads containing prey had fed predominantly on chironomid larvae. Corixid, cladoceran, ostracod and aquatic mite remains were found in some of the naiad specimens examined. However, no remains of mosquito larvae were detected in any of the specimens, even though mosquito larvae were observed as being continuously present in the pond sites where the naiad specimens were collected.


Assuntos
Insetos/fisiologia , Animais , Ecologia , Comportamento Alimentar , Texas
6.
Appl Opt ; 6(1): 141-7, 1967 Jan 01.
Artigo em Inglês | MEDLINE | ID: mdl-20057710

RESUMO

Broadening of the spectral lines by resonance and Van der Waals forces in the Schumann-Runge system of O(2), the first and second positive systems of N(2), the beta and gamma systems of NO and the first negative system of N(2)(+) is treated by means of the impact approximation. At temperatures of 1000 degrees K and higher, the broadening effect of the resonance forces is negligible; there is hence no J dependence in the widths. Van der Waals constants are calculated for the electronic-vibrational levels of interest using available discrete and continuous oscillator strengths. Half-widths in the various systems have been computed for 0

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