Interpersonal multisensory stimulation reduces the overwhelming distracting power of self-gaze: psychophysical evidence for 'engazement'.

One's own face and gaze are never seen directly but only in a mirror. Yet, these stimuli capture attention more powerfully than others' face and gaze, suggesting the self is special for brain and behavior. Synchronous touches felt on one's own and seen on the face of others induce the sensation of including others in one's own face (enfacement). We demonstrate that enfacement may also reduce the overwhelming distracting power of self-gaze. This effect, hereafter called 'engazement', depends on the perceived physical attractiveness and inner beauty of the pair partner. Thus, we highlight for the first time the close link between enfacement and engazement by showing that changes of the self-face representation induced by facial visuo-tactile stimulation extend to gaze following, a separate process likely underpinned by different neural substrates. Moreover, although gaze following is a largely automatic, engazement is penetrable to the influence of social variables, such as positive interpersonal perception.

rTMS-induced virtual lesion of the posterior parietal cortex (PPC) alters the control of reflexive shifts of social attention triggered by pointing hands.

In highly social groups like human and non-human primates, gaze and pointing cues are fundamentally important for directing the attention of conspecifics. Although neuroimaging studies indicate that shifts of attention triggered by observation of social cues activate the onlookers׳ fronto-parietal cortices, information on whether these regions play a causative role in orienting and re-orienting of social attention is lacking. To advance our understanding of this, we used event-related repetitive dual pulse transcranial magnetic stimulation to interfere with neural activity in the right frontal eye field (rFEF) and posterior parietal cortex (rPPC). This procedure allowed us to explore how inhibiting rFEF and rPPC influences shifts of attention triggered by the observation of body-related (gaze and hand) and non body-related (arrow) directional distractors. Participants were asked to perform a leftward or rightward pointing movement according to the color change of a central imperative signal while ignoring a distractor, which was either a gaze, a pointing hand or an arrow. Stimulation of rPPC in a region supposedly linked to attentional re-orienting and to planning and execution of upper limb movements increased the reflexive tendency to follow distracting pointing hands but not oriented gaze or arrows. These findings suggest that inhibition of cortical structures that control attentional shifts triggered by social stimuli brings forth an increase of the cost of attentional re-orienting. Moreover, our results provide the first causative evidence that reflexive social attention in humans may be coded according to body-part-centered frames of reference.

A look into the ballot box: gaze following conveys information about implicit attitudes toward politicians.

Although considered a predominantly automatic social behaviour, gaze following (GF) is sensitive to complex social factors like political affiliation and ideology. The present study aimed to determine whether the differential proneness to in-group leaders' gaze is related to attitudes towards politicians as measured by other implicit procedures. A GF paradigm was used to test the extent to which electors were prone to gaze following when attending to two female candidates who competed for the position of governor in an Italian election campaign. Results showed that GF significantly predicts voting intentions. Also, it was found that GF is significantly and positively correlated with the Implicit Association Test (IAT). Hierarchical multiple regression models illustrated that GF and IAT uniquely predict voting intentions, accounting for a substantial proportion of variance. Thus GF and IAT, even though significantly related, seem to account for different aspects of the attitudes towards candidates. A multivariate regression model showed that, while IAT scores are predicted by explicit emotions toward the candidate, GF is predicted by the candidates' perceived influence within their political coalition.

Mapping reflexive shifts of attention in eye-centered and hand-centered coordinate systems.

Behavioral studies indicate that directional gaze and hand pointing are fundamental social signals that may capture spatial attention more powerfully than directional arrows. By using fMRI, we explored whether reflexive shifts of attention triggered by different distracters were influenced by the motor effector used for performing an overt response. In separate blocks, healthy participants performed a directional saccadic or a hand pointing movement. Color changes of a central black fixation point constituted the imperative instruction signal to make a leftward (red color) or a rightward (blue color) movement while ignoring distracting leftward or rightward oriented gaze, hand pointing, or arrow. Distracters that were directionally incongruent with the instruction cue impaired the saccadic and pointing-release RTs. The comparison of incongruent vs. congruent conditions showed an increase of BOLD signal in the frontal eye field (FEF), the intraparietal sulcus (IPS), and the posterior parietal cortex (PPC) bilaterally. Importantly, a specific relationship between distracter and effector used for the response was found in these frontal and parietal regions. In particular, higher activity in the FEF, for distracting gaze was found mainly during the saccadic response task. In the same vein, higher activity in the left and right IPS regions was found for the distracting hand mainly in the hand pointing task. The results suggest that reflexive shifts of attention triggered by social signals are coded in the fronto-parietal cortex according to effector-specific mapping rules.

Follow my eyes: the gaze of politicians reflexively captures the gaze of ingroup voters.

Studies in human and non-human primates indicate that basic socio-cognitive operations are inherently linked to the power of gaze in capturing reflexively the attention of an observer. Although monkey studies indicate that the automatic tendency to follow the gaze of a conspecific is modulated by the leader-follower social status, evidence for such effects in humans is meager. Here, we used a gaze following paradigm where the directional gaze of right- or left-wing Italian political characters could influence the oculomotor behavior of ingroup or outgroup voters. We show that the gaze of Berlusconi, the right-wing leader currently dominating the Italian political landscape, potentiates and inhibits gaze following behavior in ingroup and outgroup voters, respectively. Importantly, the higher the perceived similarity in personality traits between voters and Berlusconi, the stronger the gaze interference effect. Thus, higher-order social variables such as political leadership and affiliation prepotently affect reflexive shifts of attention.

Reflexive social attention is mapped according to effector-specific reference systems.

Studies exploring reflexive joint attention report that attention is more powerfully captured by interfering social signals (such as others' gaze or hand orientation) than by non-biological directional cues (such as an arrow). However, what remains unknown is whether these effects are mapped in purely spatial or in body-part specific reference frames. Changes of a central, black fixation point into blue or orange were the imperative instruction signal for the experimental subjects to make a leftward or a rightward movement (saccades in Study 1 and hand pointing in Study 2) while ignoring distracting stimuli (leftward or rightward oriented gaze, hand pointing or arrow). Gaze and pointing hand distracters that were directionally incongruent with the instruction cue impaired the goal-driven saccadic and pointing performance, respectively. This pattern of results indicates that reflexive social attention is mapped not only in spatial but also in body-part specific reference frames.