Facebook targeted advertisement for research recruitment: A primer for nurse researchers.
Appl Nurs Res
; 32: 144-147, 2016 11.
Article
em En
| MEDLINE
| ID: mdl-27969019
ABSTRACT
Recruiting participants for research studies can be challenging and costly. Innovative recruitment methods are needed. Facebook targeted advertisement offers a low-cost alternative to traditional methods that has been successfully used in research study recruitment. This primer offers nurse researchers a method utilizing social media as a recruitment tool and details Facebook targeted advertisement for research recruitment.
Palavras-chave
Texto completo:
1
Coleções:
01-internacional
Base de dados:
MEDLINE
Assunto principal:
Pesquisadores
/
Pesquisa em Enfermagem
/
Mídias Sociais
Idioma:
En
Revista:
Appl Nurs Res
Assunto da revista:
ENFERMAGEM
Ano de publicação:
2016
Tipo de documento:
Article