Social Verification Theory: A New Way to Conceptualize Validation, Dissonance, and Belonging.

ACADEMIC ABSTRACT: In the present review, we propose a theory that seeks to recontextualize various existing theories as functions of people's perceptions of their consistency with those around them. This theory posits that people seek social consistency for both epistemic and relational needs and that social inconsistency is both negative and aversive, similar to the experience of cognitive dissonance. We further posit that the aversive nature of perceiving social inconsistency leads people to engage in various behaviors to mitigate or avoid these inconsistencies. When these behaviors fail, however, people experience chronic social inconsistency, which, much like chronic rejection, is associated with physical and mental health and well-being outcomes. Finally, we describe how mitigation and avoidance of social inconsistency underlie many seemingly unrelated theories, and we provide directions for how future research may expand on this theory. PUBLIC ABSTRACT: In the present review, we propose that people find inconsistency with those around them to be an unpleasant experience, as it threatens people's core need to belong. Because the threat of reduced belongingness evokes negative feelings, people are motivated to avoid inconsistency with others and to mitigate the negative feelings that are produced when it inevitably does arise. We outline several types of behaviors that can be implemented to avoid or mitigate these inconsistencies (e.g., validation, affirmation, distancing, etc.). When these behaviors cannot be implemented successfully, people experience chronic invalidation, which is associated with reduced physical and mental health and well-being outcomes. We discuss how invalidation may disproportionately affect individuals with minoritized identities. Furthermore, we discuss how belongingness could play a key role in radicalization into extremist groups.

Connecting Attitude Position and Function: The Role of Self-Esteem.

Attitude position and function often are discussed as though they are distinct aspects of attitudes, but scholars have become increasingly interested in how they may interface. We extend existing work showing that people view their positive attitudes as more self-defining than their negative attitudes (i.e., the positivity effect). All datasets support that the positivity effect emerged most strongly among high self-esteem individuals and was attenuated, eliminated, or even reversed among low self-esteem individuals. Furthermore, Study 4 uses a broad array of individual difference measures to triangulate that the higher self-enhancement motivation associated with high self-esteem, rather than merely the positive self-worth of high self-esteem people, is responsible for moderating the positivity effect. In sum, the present work establishes boundary conditions for an important phenomenon in the attitudes literature, develops understanding of the far-ranging implications of trait self-esteem, and illuminates the psychological motivations that connect attitude position and function.

Facilitating Scientific Communication Between Strangers: A Preregistered Lost E-Mail Experiment.

Communication scholars are increasingly concerned about biases that shape people's interactions with science. Past study has focused on echo chambers (cultivating social networks that reinforce existing worldviews). People's facilitation of scientific discourse between strangers also may be shaped by their attitudes. To study the latter, we employed a recent adaptation of Milgram's lost letter technique called the lost e-mail technique (LET). We conducted a preregistered field study using a large undergraduate university sample (N = 1,508) to examine how the LET might elucidate people's treatment of scientific information. We distributed four ostensibly misaddressed scientific messages and monitored the likelihood of these e-mails being facilitated by participants. Participants' beliefs about self-esteem's importance, assessed months earlier, were associated with increased facilitation of scientific claims congruent with (vs. incongruent with) these beliefs. Thus, people shape the spread of online information in a manner matching their beliefs, even for people outside their social networks.