RESUMEN
Aphid infestations are one of the primary causes of extensive damage to wheat and sorghum fields and are one of the most common vectors for plant viruses, resulting in significant agricultural yield losses. To address this problem, farmers often employ the inefficient use of harmful chemical pesticides that have negative health and environmental impacts. As a result, a large amount of pesticide is wasted on areas without significant pest infestation. This brings to attention the urgent need for an intelligent autonomous system that can locate and spray sufficiently large infestations selectively within the complex crop canopies. We have developed a large multi-scale dataset for aphid cluster detection and segmentation, collected from actual sorghum fields and meticulously annotated to include clusters of aphids. Our dataset comprises a total of 54,742 image patches, showcasing a variety of viewpoints, diverse lighting conditions, and multiple scales, highlighting its effectiveness for real-world applications. In this study, we trained and evaluated four real-time semantic segmentation models and three object detection models specifically for aphid cluster segmentation and detection. Considering the balance between accuracy and efficiency, Fast-SCNN delivered the most effective segmentation results, achieving 80.46% mean precision, 81.21% mean recall, and 91.66 frames per second (FPS). For object detection, RT-DETR exhibited the best overall performance with a 61.63% mean average precision (mAP), 92.6% mean recall, and 72.55 on an NVIDIA V100 GPU. Our experiments further indicate that aphid cluster segmentation is more suitable for assessing aphid infestations than using detection models.
RESUMEN
In recent times, it has been observed that social media exerts a favorable influence on consumer purchasing behavior. Many organizations are adopting the utilization of social media platforms as a means to promote products and services. Hence, it is crucial for enterprises to understand the consumer buying behavior in order to thrive. This article presents a novel approach that combines the theory of planned behavior (TPB) with machine learning techniques to develop accurate predictive models for consumer purchase behavior. This study examines three distinct factors of the theory of planned behavior (attitude, social norm, and perceived behavioral control) that provide insights into the primary determinants influencing online purchasing behavior. A total of eight machine learning algorithms, namely K-nearest neighbor, Decision Tree, Random Forest, Logistic Regression, Naive Bayes, Support Vector Machine, AdaBoost, and Gradient Boosting, were utilized in order to forecast consumer purchasing behavior. Empirical findings indicate that gradient boosting demonstrates superior performance in predicting customer buying behavior, with an accuracy rate of 0.91 and a macro F1 score of 0.91. This holds true when all factors, namely attitude (ATTD), social norm (SN), and perceived behavioral control (PBC), are included in the analysis. Furthermore, we incorporated Explainable AI (XAI), specifically LIME (Local Interpretable Model-Agnostic Explanations), to elucidate how the best machine learning model (i.e. gradient boosting) makes its prediction. The findings indicate that LIME has demonstrated a high level of confidence in accurately predicting the influence of low and high behavior. The outcome presented in this article has several implications. For instance, this article presents a novel way to combine the theory of planned behavior with machine learning techniques in order to predict consumer purchase behavior. This integration allows for a comprehensive analysis of factors influencing online purchasing decisions. Also, the incorporation of Explainable AI enhances the transparency and interpretability of the model. This feature is valuable for organizations seeking insights into factors driving predictions and the reasons behind certain outcomes. Moreover, these observations have the potential to offer valuable insights for businesses in customizing their marketing strategies to align with these influential factors.