Benefits of mass customized products: moderating role of product involvement and fashion innovativeness.

Park, Minjung; Yoo, Jungmin

Park, Minjung; Yoo, Jungmin.

Afiliación

Park M; Department of Fashion Industry, Ewha Womans University, Seoul, South Korea.
Yoo J; Department of Business Administration, Duksung Women's University, Seoul, South Korea.

Heliyon ; 4(2): e00537, 2018 Feb.

Article en En | MEDLINE | ID: mdl-29560452

Palabras clave

Information science; Psychology

Texto completo

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5857636
https://dx.doi.org/10.1016/j.heliyon.2018.e00537

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Texto completo: 1 Bases de datos: MEDLINE Idioma: En Revista: Heliyon Año: 2018 Tipo del documento: Article País de afiliación: Corea del Sur

Texto completo

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5857636
https://dx.doi.org/10.1016/j.heliyon.2018.e00537

Imprimir

XML

PubMed Links

Buscar en Google

Texto completo: 1 Bases de datos: MEDLINE Idioma: En Revista: Heliyon Año: 2018 Tipo del documento: Article País de afiliación: Corea del Sur