The social side of abstraction: psychological distance enhances conformity to group norms.

Intuition suggests that a distanced or abstract thinker should be immune to social influence, and on its surface, the current literature could seem to support this view. The present research builds on recent theorizing to suggest a different possibility. Drawing on the notion that psychological distance regulates the extent to which evaluations incorporate context-specific or context-independent information, we suggest that psychological distance should actually increase susceptibility to sources of social influence that tend to be consistently encountered across contexts, such as group norms. Consistent with this hypothesis, two studies showed that psychological distance and abstraction increased conformity to group opinion and that this effect persisted in a novel voting-booth paradigm in which participants believed their voting behavior was both anonymous and consequential. We discuss implications of these findings for understanding the social side of abstraction as well as the conditions under which different types of social influence are likely to be most influential.

On the psychological function of flags and logos: Group identity symbols increase perceived entitativity.

Group identity symbols such as flags and logos have been widely used across time and cultures, yet researchers know very little about the psychological functions that such symbols can serve. The present research tested the hypotheses that (a) simply having a symbol leads collections of individuals to seem more like real, unified groups, (b) this increased psychological realness leads groups to seem more threatening and effective to others, and (c) group members therefore strategically emphasize symbols when they want their group to appear unified and intimidating. In Studies 1a-1c, participants perceived various task groups as more entitative when they happened to have a symbol. In Study 2, symbols not only helped groups make up for lacking a physical characteristic associated with entitativity (physical similarity), but also led groups to seem more threatening. Study 3 examined the processes underlying this effect and found that group symbols increase entitativity by increasing perceived cohesiveness. Study 4 extended our results to show that symbols not only shape the impressions people form of novel groups, but also change people's existing impressions of more familiar and real-world social groups, making them seem more entitative and competent but also less warm. Finally, Studies 5a and 5b further expand our understanding of the psychological function of symbols by showing that group members strategically display symbols when they are motivated to convey an impression of their group as unified and threatening (vs. inclusive and cooperative). We discuss implications for understanding how group members navigate their social identities.

The effects of psychological distance on abstraction: Two meta-analyses.

Psychological distance and abstraction both represent key variables of considerable interest to researchers across cognitive, social, and developmental psychology. Moreover, largely inspired by construal level theory, numerous experiments across multiple fields have now connected these 2 constructs, examining how psychological distance affects the level of abstraction at which people mentally represent the world around them. The time is clearly ripe for a quantitative synthesis to shed light on the relation between these constructs and investigate potential moderators. To this end, we conducted 2 meta-analyses of research examining the effects of psychological distance on abstraction and its downstream consequences. Across 106 papers containing a total of 267 experiments, our results showed a reliable and medium-sized effect of psychological distance on both level of abstraction in mental representation and the downstream consequences of abstraction. Importantly, these effects replicate across time, researchers, and settings. Our analyses also identified several key moderators, including the size of the difference in distance between 2 levels of a temporal distance manipulation and the dependent variable's capacity to tap processing of both abstract and concrete features (rather than only one or the other). We discuss theoretical and methodological implications, and highlight promising avenues for future research.