A Qualitative and Quantitative Comparative Analysis of Commercial and Independent Online Information for Hip Surgery: A Bias in Online Information Targeting Patients?

Kelly, Martin J; Feeley, Iain H; O'Byrne, John M

Kelly, Martin J; Feeley, Iain H; O'Byrne, John M.

Afiliação

Kelly MJ; Department of Orthopaedic Surgery, Cappagh National Orthopaedic Hospital, Dublin, Ireland.
Feeley IH; Department of Orthopaedic Surgery, Cappagh National Orthopaedic Hospital, Dublin, Ireland.
O'Byrne JM; Department of Orthopaedic Surgery, Royal College of Surgeons in Ireland, Dublin, Ireland.

J Arthroplasty ; 31(10): 2124-9, 2016 10.

Article em En | MEDLINE | ID: mdl-27071521

Assuntos

Publicidade Direta ao Consumidor; Prótese de Quadril; Artroplastia de Quadril; Viés; Compreensão; Humanos; Internet; Leitura

Palavras-chave

direct to consumer; hip arthroplasty; internet; marketing; online advertising; patient information

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Texto completo: 1 Base de dados: MEDLINE Assunto principal: Publicidade Direta ao Consumidor / Prótese de Quadril Idioma: En Ano de publicação: 2016 Tipo de documento: Article

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