Each Medium Tells a Different Story: The Effect of Message Channel on Narrative Persuasion.

Walter, Nathan; Murphy, Sheila T; Frank, Lauren B; Baezconde-Garbanati, Lourdes.

Afiliação

Walter N; Annenberg School for Communication and Journalism, University of Southern California.
Murphy ST; Annenberg School for Communication and Journalism, University of Southern California.
Frank LB; Department of Communication, Portland State University.
Baezconde-Garbanati L; Institute of Health Promotion and Disease Prevention Research, Department of Preventive Medicine, Keck School of Medicine, University of Southern California.

Commun Res Rep ; 34(2): 161-170, 2017.

Article em En | MEDLINE | ID: mdl-30739986