How Do Reference Points Influence the Representation of the N200 for Consumer Preference?

Wang, Guangrong; Li, Jianbiao; Zhu, Chengkang; Wang, Shenru; Jiang, Shenzhou.

Afiliação

Wang G; Neural Decision Science Laboratory, School of Economics and Management, Weifang University, Weifang, China.
Li J; Institute for Study of Brain-Like Economics, School of Economics, Shandong University, Jinan, China.
Zhu C; Institute for Study of Brain-Like Economics, School of Economics, Shandong University, Jinan, China.
Wang S; Department of Economics and Management, Nankai University Binhai College, Tianjin, China.
Jiang S; Institute for Study of Brain-Like Economics, School of Economics, Shandong University, Jinan, China.

Front Psychol ; 12: 645775, 2021.

Article em En | MEDLINE | ID: mdl-34248744