Social media impact on qualitative performance metrics: Analysis and trends of top revenue grossing U.S. Hospitals.

Sakulsaengprapha, Vorada; Masterson, Jonathan P; He, Waverley; Schilling, Andrew; Shi, Galen; Mathews, Simon C

Sakulsaengprapha, Vorada; Masterson, Jonathan P; He, Waverley; Schilling, Andrew; Shi, Galen; Mathews, Simon C.

Afiliação

Sakulsaengprapha V; Johns Hopkins University School of Medicine, Baltimore, MD, USA.
Masterson JP; Stanford Health Care, Menlo Park, CA, USA.
He W; Johns Hopkins University School of Medicine, Baltimore, MD, USA.
Schilling A; Johns Hopkins University School of Medicine, Baltimore, MD, USA.
Shi G; Johns Hopkins University School of Medicine, Baltimore, MD, USA.
Mathews SC; Johns Hopkins University School of Medicine, Baltimore, MD, USA.

Health Mark Q ; 39(3): 249-262, 2022.

Article em En | MEDLINE | ID: mdl-34807807

Assuntos

Mídias Sociais; Hospitais; Humanos

Palavras-chave

HCAHPS; health education; hospital brand equity; hospital marketing; hospital revenue; internet; mass communication; social media; social network; verified badge

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Texto completo: 1 Base de dados: MEDLINE Assunto principal: Mídias Sociais Idioma: En Ano de publicação: 2022 Tipo de documento: Article

Texto completo

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PubMed Links

Buscar no Google

Texto completo: 1 Base de dados: MEDLINE Assunto principal: Mídias Sociais Idioma: En Ano de publicação: 2022 Tipo de documento: Article