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1.
Nature ; 625(7995): 548-556, 2024 Jan.
Artículo en Inglés | MEDLINE | ID: mdl-38123685

RESUMEN

Considerable scholarly attention has been paid to understanding belief in online misinformation1,2, with a particular focus on social networks. However, the dominant role of search engines in the information environment remains underexplored, even though the use of online search to evaluate the veracity of information is a central component of media literacy interventions3-5. Although conventional wisdom suggests that searching online when evaluating misinformation would reduce belief in it, there is little empirical evidence to evaluate this claim. Here, across five experiments, we present consistent evidence that online search to evaluate the truthfulness of false news articles actually increases the probability of believing them. To shed light on this relationship, we combine survey data with digital trace data collected using a custom browser extension. We find that the search effect is concentrated among individuals for whom search engines return lower-quality information. Our results indicate that those who search online to evaluate misinformation risk falling into data voids, or informational spaces in which there is corroborating evidence from low-quality sources. We also find consistent evidence that searching online to evaluate news increases belief in true news from low-quality sources, but inconsistent evidence that it increases belief in true news from mainstream sources. Our findings highlight the need for media literacy programmes to ground their recommendations in empirically tested strategies and for search engines to invest in solutions to the challenges identified here.


Asunto(s)
Desinformación , Probabilidad , Motor de Búsqueda , Confianza , Humanos , Redes Sociales en Línea , Opinión Pública , Motor de Búsqueda/estadística & datos numéricos , Medios de Comunicación Sociales/estadística & datos numéricos
2.
Nature ; 625(7993): 134-147, 2024 Jan.
Artículo en Inglés | MEDLINE | ID: mdl-38093007

RESUMEN

Scientific evidence regularly guides policy decisions1, with behavioural science increasingly part of this process2. In April 2020, an influential paper3 proposed 19 policy recommendations ('claims') detailing how evidence from behavioural science could contribute to efforts to reduce impacts and end the COVID-19 pandemic. Here we assess 747 pandemic-related research articles that empirically investigated those claims. We report the scale of evidence and whether evidence supports them to indicate applicability for policymaking. Two independent teams, involving 72 reviewers, found evidence for 18 of 19 claims, with both teams finding evidence supporting 16 (89%) of those 18 claims. The strongest evidence supported claims that anticipated culture, polarization and misinformation would be associated with policy effectiveness. Claims suggesting trusted leaders and positive social norms increased adherence to behavioural interventions also had strong empirical support, as did appealing to social consensus or bipartisan agreement. Targeted language in messaging yielded mixed effects and there were no effects for highlighting individual benefits or protecting others. No available evidence existed to assess any distinct differences in effects between using the terms 'physical distancing' and 'social distancing'. Analysis of 463 papers containing data showed generally large samples; 418 involved human participants with a mean of 16,848 (median of 1,699). That statistical power underscored improved suitability of behavioural science research for informing policy decisions. Furthermore, by implementing a standardized approach to evidence selection and synthesis, we amplify broader implications for advancing scientific evidence in policy formulation and prioritization.


Asunto(s)
Ciencias de la Conducta , COVID-19 , Práctica Clínica Basada en la Evidencia , Política de Salud , Pandemias , Formulación de Políticas , Humanos , Ciencias de la Conducta/métodos , Ciencias de la Conducta/tendencias , Comunicación , COVID-19/epidemiología , COVID-19/etnología , COVID-19/prevención & control , Cultura , Práctica Clínica Basada en la Evidencia/métodos , Liderazgo , Pandemias/prevención & control , Salud Pública/métodos , Salud Pública/tendencias , Normas Sociales
3.
Nature ; 620(7972): 137-144, 2023 Aug.
Artículo en Inglés | MEDLINE | ID: mdl-37500978

RESUMEN

Many critics raise concerns about the prevalence of 'echo chambers' on social media and their potential role in increasing political polarization. However, the lack of available data and the challenges of conducting large-scale field experiments have made it difficult to assess the scope of the problem1,2. Here we present data from 2020 for the entire population of active adult Facebook users in the USA showing that content from 'like-minded' sources constitutes the majority of what people see on the platform, although political information and news represent only a small fraction of these exposures. To evaluate a potential response to concerns about the effects of echo chambers, we conducted a multi-wave field experiment on Facebook among 23,377 users for whom we reduced exposure to content from like-minded sources during the 2020 US presidential election by about one-third. We found that the intervention increased their exposure to content from cross-cutting sources and decreased exposure to uncivil language, but had no measurable effects on eight preregistered attitudinal measures such as affective polarization, ideological extremity, candidate evaluations and belief in false claims. These precisely estimated results suggest that although exposure to content from like-minded sources on social media is common, reducing its prevalence during the 2020 US presidential election did not correspondingly reduce polarization in beliefs or attitudes.


Asunto(s)
Actitud , Política , Medios de Comunicación Sociales , Adulto , Humanos , Emociones , Lenguaje , Estados Unidos , Desinformación
4.
Proc Natl Acad Sci U S A ; 121(21): e2321584121, 2024 May 21.
Artículo en Inglés | MEDLINE | ID: mdl-38739793

RESUMEN

We study the effect of Facebook and Instagram access on political beliefs, attitudes, and behavior by randomizing a subset of 19,857 Facebook users and 15,585 Instagram users to deactivate their accounts for 6 wk before the 2020 U.S. election. We report four key findings. First, both Facebook and Instagram deactivation reduced an index of political participation (driven mainly by reduced participation online). Second, Facebook deactivation had no significant effect on an index of knowledge, but secondary analyses suggest that it reduced knowledge of general news while possibly also decreasing belief in misinformation circulating online. Third, Facebook deactivation may have reduced self-reported net votes for Trump, though this effect does not meet our preregistered significance threshold. Finally, the effects of both Facebook and Instagram deactivation on affective and issue polarization, perceived legitimacy of the election, candidate favorability, and voter turnout were all precisely estimated and close to zero.


Asunto(s)
Política , Medios de Comunicación Sociales , Humanos , Estados Unidos , Actitud , Masculino , Femenino
6.
Proc Natl Acad Sci U S A ; 118(25)2021 06 22.
Artículo en Inglés | MEDLINE | ID: mdl-34131075

RESUMEN

Despite the belief that social media is altering intergroup dynamics-bringing people closer or further alienating them from one another-the impact of social media on interethnic attitudes has yet to be rigorously evaluated, especially within areas with tenuous interethnic relations. We report results from a randomized controlled trial in Bosnia and Herzegovina (BiH), exploring the effects of exposure to social media during 1 wk around genocide remembrance in July 2019 on a set of interethnic attitudes of Facebook users. We find evidence that, counter to preregistered expectations, people who deactivated their Facebook profiles report lower regard for ethnic outgroups than those who remained active. Moreover, we present additional evidence suggesting that this effect is likely conditional on the level of ethnic heterogeneity of respondents' residence. We also extend the analysis to include measures of subjective well-being and knowledge of news. Here, we find that Facebook deactivation leads to suggestive improvements in subjective wellbeing and a decrease in knowledge of current events, replicating results from recent research in the United States in a very different context, thus increasing our confidence in the generalizability of these effects.


Asunto(s)
Etnicidad , Medios de Comunicación Sociales , Actitud , Genocidio , Salud , Humanos , Análisis de Intención de Tratar , Conocimiento , Encuestas y Cuestionarios
7.
Proc Natl Acad Sci U S A ; 114(28): 7313-7318, 2017 07 11.
Artículo en Inglés | MEDLINE | ID: mdl-28652356

RESUMEN

Political debate concerning moralized issues is increasingly common in online social networks. However, moral psychology has yet to incorporate the study of social networks to investigate processes by which some moral ideas spread more rapidly or broadly than others. Here, we show that the expression of moral emotion is key for the spread of moral and political ideas in online social networks, a process we call "moral contagion." Using a large sample of social media communications about three polarizing moral/political issues (n = 563,312), we observed that the presence of moral-emotional words in messages increased their diffusion by a factor of 20% for each additional word. Furthermore, we found that moral contagion was bounded by group membership; moral-emotional language increased diffusion more strongly within liberal and conservative networks, and less between them. Our results highlight the importance of emotion in the social transmission of moral ideas and also demonstrate the utility of social network methods for studying morality. These findings offer insights into how people are exposed to moral and political ideas through social networks, thus expanding models of social influence and group polarization as people become increasingly immersed in social media networks.


Asunto(s)
Emociones , Principios Morales , Política , Red Social , Humanos , Lenguaje , Política Pública , Medios de Comunicación Sociales , Estados Unidos
8.
Psychol Sci ; 26(10): 1531-42, 2015 Oct.
Artículo en Inglés | MEDLINE | ID: mdl-26297377

RESUMEN

We estimated ideological preferences of 3.8 million Twitter users and, using a data set of nearly 150 million tweets concerning 12 political and nonpolitical issues, explored whether online communication resembles an "echo chamber" (as a result of selective exposure and ideological segregation) or a "national conversation." We observed that information was exchanged primarily among individuals with similar ideological preferences in the case of political issues (e.g., 2012 presidential election, 2013 government shutdown) but not many other current events (e.g., 2013 Boston Marathon bombing, 2014 Super Bowl). Discussion of the Newtown shootings in 2012 reflected a dynamic process, beginning as a national conversation before transforming into a polarized exchange. With respect to both political and nonpolitical issues, liberals were more likely than conservatives to engage in cross-ideological dissemination; this is an important asymmetry with respect to the structure of communication that is consistent with psychological theory and research bearing on ideological differences in epistemic, existential, and relational motivation. Overall, we conclude that previous work may have overestimated the degree of ideological segregation in social-media usage.


Asunto(s)
Comunicación , Motivación , Política , Teoría Psicológica , Medios de Comunicación Sociales/estadística & datos numéricos , Medios de Comunicación Sociales/tendencias , Estados Unidos
9.
Nat Commun ; 14(1): 62, 2023 01 09.
Artículo en Inglés | MEDLINE | ID: mdl-36624094

RESUMEN

There is widespread concern that foreign actors are using social media to interfere in elections worldwide. Yet data have been unavailable to investigate links between exposure to foreign influence campaigns and political behavior. Using longitudinal survey data from US respondents linked to their Twitter feeds, we quantify the relationship between exposure to the Russian foreign influence campaign and attitudes and voting behavior in the 2016 US election. We demonstrate, first, that exposure to Russian disinformation accounts was heavily concentrated: only 1% of users accounted for 70% of exposures. Second, exposure was concentrated among users who strongly identified as Republicans. Third, exposure to the Russian influence campaign was eclipsed by content from domestic news media and politicians. Finally, we find no evidence of a meaningful relationship between exposure to the Russian foreign influence campaign and changes in attitudes, polarization, or voting behavior. The results have implications for understanding the limits of election interference campaigns on social media.


Asunto(s)
Medios de Comunicación Sociales , Humanos , Política , Actitud , Internacionalidad , Federación de Rusia
10.
Science ; 381(6656): 392-398, 2023 07 28.
Artículo en Inglés | MEDLINE | ID: mdl-37499003

RESUMEN

Does Facebook enable ideological segregation in political news consumption? We analyzed exposure to news during the US 2020 election using aggregated data for 208 million US Facebook users. We compared the inventory of all political news that users could have seen in their feeds with the information that they saw (after algorithmic curation) and the information with which they engaged. We show that (i) ideological segregation is high and increases as we shift from potential exposure to actual exposure to engagement; (ii) there is an asymmetry between conservative and liberal audiences, with a substantial corner of the news ecosystem consumed exclusively by conservatives; and (iii) most misinformation, as identified by Meta's Third-Party Fact-Checking Program, exists within this homogeneously conservative corner, which has no equivalent on the liberal side. Sources favored by conservative audiences were more prevalent on Facebook's news ecosystem than those favored by liberals.


Asunto(s)
Política , Medios de Comunicación Sociales , Humanos , Comunicación , Ecosistema
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