Characterizing the orthodontic patient's purchase decision: A novel approach using netnography.

Pittman, Joseph W; Bennett, M Elizabeth; Koroluk, Lorne D; Robinson, Stacey G; Phillips, Ceib L

Pittman, Joseph W; Bennett, M Elizabeth; Koroluk, Lorne D; Robinson, Stacey G; Phillips, Ceib L.

Afiliación

Pittman JW; Department of Orthodontics, School of Dentistry, University of North Carolina, Chapel Hill, NC. Electronic address: joseph.w.pittman@gmail.com.
Bennett ME; Department of Orthodontics, School of Dentistry, University of North Carolina, Chapel Hill, NC.
Koroluk LD; Department of Orthodontics, School of Dentistry, University of North Carolina, Chapel Hill, NC.
Robinson SG; Culverhouse Department of Marketing, College of Commerce, University of Alabama, Tuscaloosa, Ala.
Phillips CL; Department of Orthodontics, School of Dentistry, University of North Carolina, Chapel Hill, NC.

Am J Orthod Dentofacial Orthop ; 151(6): 1065-1072, 2017 Jun.

Article en En | MEDLINE | ID: mdl-28554452

Asunto(s)

Toma de Decisiones; Internet; Ortodoncia; Aceptación de la Atención de Salud; Humanos; Investigación Cualitativa

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Texto completo: 1 Banco de datos: MEDLINE Asunto principal: Ortodoncia / Aceptación de la Atención de Salud / Internet / Toma de Decisiones Tipo de estudio: Qualitative_research Límite: Humans Idioma: En Revista: Am J Orthod Dentofacial Orthop Asunto de la revista: ODONTOLOGIA / ORTODONTIA Año: 2017 Tipo del documento: Article

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