Assessment of color preference, purchase intention and sexual attractiveness of lipstick colors under multiple lighting conditions.

Tian, Baolin; Gong, Hanwen; Chen, Zhiyu; Yu, Xuan; Pointer, Michael R; Yu, Jie; Yu, Feng; Liu, Qiang.

Affiliation

Tian B; Department of Psychology, College of Philosophy, Wuhan University, Wuhan, China.
Gong H; Department of Psychology, College of Philosophy, Wuhan University, Wuhan, China.
Chen Z; Department of Psychology, College of Philosophy, Wuhan University, Wuhan, China.
Yu X; Department of Psychology, College of Philosophy, Wuhan University, Wuhan, China.
Pointer MR; Colour Technology Research Group, School of Design, University of Leeds, Leeds, United Kingdom.
Yu J; Joint Laboratory of Light Quality and Colour Vision, Wuhan University and OPPLE, Wuhan, China.
Yu F; Opple Lighting Co., Ltd., Shanghai, China.
Liu Q; Department of Psychology, College of Philosophy, Wuhan University, Wuhan, China.

Front Neurosci ; 17: 1280270, 2023.

Article in En | MEDLINE | ID: mdl-38050641