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Qualitative perspectives of the North Carolina healthy food small retailer program among customers in participating stores located in food deserts.
Haynes-Maslow, Lindsey; Jilcott Pitts, Stephanie B; Boys, Kathryn A; McGuirt, Jared T; Fleischhacker, Sheila; Ammerman, Alice S; Johnson, Nevin; Kelley, Casey; Donadio, Victoria E; Bell, Ronny A; Laska, Melissa N.
Afiliação
  • Haynes-Maslow L; Department of Agricultural & Human Sciences, NC State University, 512 Brickhaven Drive, Room 240c, Raleigh, NC, 27695, USA. Lhaynes-maslow@ncsu.edu.
  • Jilcott Pitts SB; Department of Public Health, East Carolina University, 115 Heart Drive, Room #2239, Greenville, NC, 27834, USA.
  • Boys KA; Department of Agricultural and Resource Economics, North Carolina State University, 4306 Nelson Hall, Raleigh, NC, 27695-8109, USA.
  • McGuirt JT; Department of Nutrition, University of North Carolina Greensboro, 319 Colllege Avenue, 318 Stone Building, Greensboro, NC, 27412, USA.
  • Fleischhacker S; Georgetown University, Law Center, Washington, DC, USA.
  • Ammerman AS; Department of Nutrition, University of North Carolina at Chapel Hill, CB# 7426, 1700 MLK Jr. Blvd, Room 239, Chapel Hill, NC, 27599-7426, USA.
  • Johnson N; Department of Public Health, East Carolina University, 115 Heart Drive, Room #2239, Greenville, NC, 27834, USA.
  • Kelley C; University of North Carolina at Chapel Hill, School of Medicine, Division of Geriatric Medicine, Center for Aging and Health, 5003 Old Clinic CB#7550, Chapel Hill, NC, 27599, USA.
  • Donadio VE; Department of Public Health, East Carolina University, 115 Heart Drive, Room #2239, Greenville, NC, 27834, USA.
  • Bell RA; Department of Social Sciences and Health Policy, Division of Public Health Sciences, Wake Forest School of Medicine, Medical Center Boulevard, Winston-Salem, NC, 27157, USA.
  • Laska MN; Epidemiology & Community Health, University of Minnesota, 1300 South 2nd Street, WBOB Suite 300, Minneapolis, MN, 55454-1015, USA.
BMC Public Health ; 21(1): 1459, 2021 07 27.
Article em En | MEDLINE | ID: mdl-34315470
ABSTRACT

BACKGROUND:

The North Carolina Healthy Food Small Retailer Program (NC HFSRP) was established through a policy passed by the state legislature to provide funding for small food retailers located in food deserts with the goal of increasing access to and sales of healthy foods and beverages among local residents. The purpose of this study was to qualitatively examine perceptions of the NC HFSRP among store customers.

METHODS:

Qualitative interviews were conducted with 29 customers from five NC HFSRP stores in food deserts across eastern NC. Interview questions were related to shoppers' food and beverage purchases at NC HFSRP stores, whether they had noticed any in-store efforts to promote healthier foods and beverages, their suggestions for promoting healthier foods and beverages, their familiarity with and support of the NC HFSRP, and how their shopping and consumption habits had changed since implementation of the NC HFSRP. A codebook was developed based on deductive (from the interview guide questions) and inductive (emerged from the data) codes and operational definitions. Verbatim transcripts were double-coded and a thematic analysis was conducted based on code frequency, and depth of participant responses for each code.

RESULTS:

Although very few participants were aware of the NC HFSRP legislation, they recognized changes within the store. Customers noted that the provision of healthier foods and beverages in the store had encouraged them to make healthier purchase and consumption choices. When a description of the NC HFSRP was provided to them, all participants were supportive of the state-funded program. Participants discussed program benefits including improving food access in low-income and/or rural areas and making healthy choices easier for youth and for those most at risk of diet-related chronic diseases.

CONCLUSIONS:

Findings can inform future healthy corner store initiatives in terms of framing a rationale for funding or policies by focusing on increased food access among vulnerable populations.
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Texto completo: 1 Base de dados: MEDLINE Assunto principal: Verduras / Desertos Alimentares Tipo de estudo: Qualitative_research Limite: Adolescent / Humans País/Região como assunto: America do norte Idioma: En Ano de publicação: 2021 Tipo de documento: Article

Texto completo: 1 Base de dados: MEDLINE Assunto principal: Verduras / Desertos Alimentares Tipo de estudo: Qualitative_research Limite: Adolescent / Humans País/Região como assunto: America do norte Idioma: En Ano de publicação: 2021 Tipo de documento: Article