Time-varying graph representation learning via higher-order skip-gram with negative sampling.

Representation learning models for graphs are a successful family of techniques that project nodes into feature spaces that can be exploited by other machine learning algorithms. Since many real-world networks are inherently dynamic, with interactions among nodes changing over time, these techniques can be defined both for static and for time-varying graphs. Here, we show how the skip-gram embedding approach can be generalized to perform implicit tensor factorization on different tensor representations of time-varying graphs. We show that higher-order skip-gram with negative sampling (HOSGNS) is able to disentangle the role of nodes and time, with a small fraction of the number of parameters needed by other approaches. We empirically evaluate our approach using time-resolved face-to-face proximity data, showing that the learned representations outperform state-of-the-art methods when used to solve downstream tasks such as network reconstruction. Good performance on predicting the outcome of dynamical processes such as disease spreading shows the potential of this method to estimate contagion risk, providing early risk awareness based on contact tracing data. Supplementary Information: The online version contains supplementary material available at 10.1140/epjds/s13688-022-00344-8.

Mapping urban socioeconomic inequalities in developing countries through Facebook advertising data.

Ending poverty in all its forms everywhere is the number one Sustainable Development Goal of the UN 2030 Agenda. To monitor the progress toward such an ambitious target, reliable, up-to-date and fine-grained measurements of socioeconomic indicators are necessary. When it comes to socioeconomic development, novel digital traces can provide a complementary data source to overcome the limits of traditional data collection methods, which are often not regularly updated and lack adequate spatial resolution. In this study, we collect publicly available and anonymous advertising audience estimates from Facebook to predict socioeconomic conditions of urban residents, at a fine spatial granularity, in four large urban areas: Atlanta (USA), Bogotá (Colombia), Santiago (Chile), and Casablanca (Morocco). We find that behavioral attributes inferred from the Facebook marketing platform can accurately map the socioeconomic status of residential areas within cities, and that predictive performance is comparable in both high and low-resource settings. Our work provides additional evidence of the value of social advertising media data to measure human development and it also shows the limitations in generalizing the use of these data to make predictions across countries.