Which preferred providers are really preferred? Effectiveness of insurers' channeling incentives on pharmacy choice.
Int J Health Care Finance Econ
; 9(4): 347-66, 2009 Dec.
Article
em En
| MEDLINE
| ID: mdl-19242791
ABSTRACT
Efficient contracting of health care requires effective consumer channeling. Little is known about the effectiveness of channeling strategies. We study channeling incentives on pharmacy choice using a large scale discrete choice experiment. Financial incentives prove to be effective. Positive financial incentives are less effective than negative financial incentives. Channeling through qualitative incentives also leads to a significant impact on provider choice. While incentives help to channel, a strong status quo bias needs to be overcome before consumers change pharmacies. Focusing on consumers who are forced to choose a new pharmacy seems to be the most effective strategy.
Texto completo:
1
Coleções:
01-internacional
Base de dados:
MEDLINE
Assunto principal:
Farmácias
/
Organizações de Prestadores Preferenciais
/
Comportamento de Escolha
/
Seguradoras
Tipo de estudo:
Qualitative_research
Limite:
Female
/
Humans
/
Male
/
Middle aged
País/Região como assunto:
Europa
Idioma:
En
Revista:
Int J Health Care Finance Econ
Assunto da revista:
SERVICOS DE SAUDE
Ano de publicação:
2009
Tipo de documento:
Article
País de afiliação:
Holanda