Racial/Ethnic Differences in Prosocial Beliefs and Prevention Behavior During the COVID-19 Pandemic.

Controlling the COVID-19 pandemic has required communities to engage in prosocial action, including behaviors that may inconvenience individuals, but protect the collective (e.g., mask wearing, social distancing). The purpose of this study was to understand to what extent COVID-19 prosocial beliefs and behavior differ by race/ethnicity and why this might be the case. A US nationally representative sample of 410 adults completed a survey about COVID-19 beliefs and prevention behaviors between June 12 and 18, 2020. Compared to White respondents, Black respondents perceived the risk of COVID-19 to be greater to the US population; and both Black and Latinx respondents thought it was more important to protect a variety of non-close others (e.g., people in their city or state). Black and Latinx respondents engaged in several prevention behaviors, including social distancing, to a greater extent than White respondents. There were indirect effects of Black vs. White race on engaging in protective behaviors through greater perceived risk to others and beliefs in the importance of protecting distal others. Results indicate that targeted messages promoting prevention, including vaccination with pro-social messages, may resonate with communities of color. They also suggest that lower levels of prosocial beliefs among White people have likely hindered the US response to the epidemic.

Information Seeking and Risk Reduction Intentions in Response to Environmental Threat Messages: The Role of Message Processing.

Communicating complex information about environmental health risks in a single message is impossible. Thus, message designers hope that risk messages encourage people to think more about the message and risks, look for more information, and ultimately make behavior changes. The presentation of information about environmental risks using threat appeals is a common message design strategy thought to increase message engagement and influence attitudes, information seeking, and risk reduction behaviors. We compared lower threat messages, which did not include explicit statements about susceptibility and severity of a risk, to higher threat messages, which did. We combined predictions from the extended parallel process model with dual-process theories of persuasion to examine whether people respond to these types of messages differently. In an online experiment, participants (N = 892) were randomly assigned to a message condition (higher or lower threat) and topic condition (arsenic, bisphenol A, or volatile organic compounds). Overall, participants exposed to higher threat messages (regardless of risk topic) reported experiencing higher levels of fear. Higher levels of fear were associated with more positive thoughts about the message (in alignment with the message advocacy) and fewer negative thoughts about the message (against the message advocacy), both of which influenced message attitudes. Finally, message attitudes were associated with increased information seeking and intentions to engage in risk reduction behaviors.

The indirect effect of family communication patterns on young adults' health self-disclosure: Understanding the role of descriptive and injunctive norms in a test of the integrative model of behavioral prediction.

Family communication patterns (FCP) are relational schema theorized to influence behaviors indirectly via cognitive processes, including perceived norms. However, relatively little is known about the indirect effect of FCP on health self-disclosure via perceived norms. We examine FCP's associations with young adults' health self-disclosure to their parents, assessing the theory of normative social behavior and the integrative model of behavioral prediction. Young adults (N = 504) completed a cross-sectional survey. Mediation analysis showed the effect of conversation orientation on health self-disclosure via communication efficacy and descriptive norms. Injunctive norms moderated the indirect effect of descriptive norms on self-disclosure. Results suggest conversation, but not conformity orientation, influenced young adults' self-disclosure, while norms and efficacy act as predominant drivers of disclosure behavior.

The Influence of Family Communication Patterns on the Processing of Messages to Increase Family Health History Seeking Intentions.

The current study extends family communication patterns (FCP) research to assess how family communication schemata (conversation and conformity orientation dimensions) influence systematic processing of health appeals intended to persuade individuals to seek family health history information, emphasizing an updated conceptualization of family conformity (i.e., the expanded conformity orientation scale). Our results suggest that conversation orientation and the conformity dimension of parental control are the primary drivers of systematic processing of family health history messages. Systematic processing, in turn, was significantly associated with more positive attitudes and greater intentions to seek health information from family members. Our results suggest family communication patterns may impact individual engagement with family health history campaign messages, thus campaign designers may want to consider how best to tailor messages to match family communication characteristics.

How Online Family History Tool Design and Message Content Impact User Perceptions: An Examination of Family HealthLink.

BACKGROUND: Family health history tools have the ability to improve health outcomes and promote patient-provider communication, but some research suggests their effectiveness is limited. Tool design features may heavily influence users' perceptions of the tools. AIMS: This study provides a summative evaluation of the Family HealthLink tool, which assesses cancer and coronary heart disease risk based on personal and family health history, to better understand how tool design and message content impact user perceptions. METHOD: User observations and semi-structured interviews were conducted with breast cancer patients (n = 16) and support persons (n = 18) at an academic comprehensive breast center. RESULTS: The users responded positively to many of Family HealthLink's features, but they noted that it lacked a modern design. The participants felt much of the risk information was too generic and did not account for lifestyle factors. The users also did not consistently interpret the qualitative risk assessments provided by Family HealthLink. CONCLUSION: Our data analysis suggests that certain aspects of the Family HealthLink tool could be executed more effectively to take fuller advantage of opportunities for online personalization.