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Work of heart. In employer-directed marketing, finding the right niche brings hospitals bottom-line profitability.
Ross, Henry.
Affiliation
  • Ross H; Aegis, Nashville, Tenn., USA. hross@aegisgroup.com
Mark Health Serv ; 27(3): 31-6, 2007.
Article in En | MEDLINE | ID: mdl-17896640
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Collection: 01-internacional Database: MEDLINE Main subject: Marketing of Health Services / Health Promotion / Hospital Administration / Occupational Health Services Type of study: Diagnostic_studies / Etiology_studies Limits: Humans Country/Region as subject: America do norte Language: En Journal: Mark Health Serv Journal subject: PRESTACAO DE CUIDADOS DE SAUDE / SERVICOS DE SAUDE Year: 2007 Document type: Article Affiliation country: Estados Unidos Country of publication: Estados Unidos
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Collection: 01-internacional Database: MEDLINE Main subject: Marketing of Health Services / Health Promotion / Hospital Administration / Occupational Health Services Type of study: Diagnostic_studies / Etiology_studies Limits: Humans Country/Region as subject: America do norte Language: En Journal: Mark Health Serv Journal subject: PRESTACAO DE CUIDADOS DE SAUDE / SERVICOS DE SAUDE Year: 2007 Document type: Article Affiliation country: Estados Unidos Country of publication: Estados Unidos