A survey of Kansas beef producers and consumers who participate in business-to-consumer marketing of beef.

O'Quinn, Travis G; Lybarger, Katie R; Ibendahl, Gregory A; Vaughan, Yue Teng; Kwon, Junehee

O'Quinn, Travis G; Lybarger, Katie R; Ibendahl, Gregory A; Vaughan, Yue Teng; Kwon, Junehee.

Afiliación

O'Quinn TG; Department of Animal Sciences and Industry, Kansas State University, Manhattan, KS 66506, USA.
Lybarger KR; Department of Animal Sciences and Industry, Kansas State University, Manhattan, KS 66506, USA.
Ibendahl GA; Department of Agricultural Economics, Kansas State University, Manhattan, KS 66506, USA.
Vaughan YT; Department of Hospitality Management, Kansas State University, Manhattan, KS 66506, USA.
Kwon J; Department of Retail, Hospitality, and Tourism Management, University of Tennessee, Knoxville, TN 37996, USA.

Transl Anim Sci ; 7(1): txad125, 2023.

Article en En | MEDLINE | ID: mdl-38023422

Palabras clave

beef; business-to-consumer; consumers; local; marketing; producers

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Texto completo: 1 Colección: 01-internacional Base de datos: MEDLINE Idioma: En Revista: Transl Anim Sci Año: 2023 Tipo del documento: Article País de afiliación: Estados Unidos Pais de publicación: Reino Unido

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