"Being Simple on Complex Issues" - Accounts on Visual Data Communication About Climate Change.
IEEE Trans Vis Comput Graph
; 30(9): 6598-6611, 2024 Sep.
Article
en En
| MEDLINE
| ID: mdl-38271163
ABSTRACT
Data visualizations play a critical role in both communicating scientific evidence about climate change and in stimulating engagement and action. To investigate how visualizations can be better utilized to communicate the complexities of climate change to different audiences, we conducted interviews with 17 experts in the fields of climate change, data visualization, and science communication, as well as with 12 laypersons. Besides questions about climate change communication and various aspects of data visualizations, we also asked participants to share what they think is the main takeaway message for two exemplary climate change data visualizations. Through a thematic analysis, we observe differences regarding the included contents, the length and abstraction of messages, and the sensemaking process between and among the participant groups. On average, experts formulated shorter and more abstract messages, often referring to higher-level conclusions rather than specific details. We use our findings to reflect on design decisions for creating more effective visualizations, particularly in news media sources geared toward lay audiences. We hereby discuss the adaption of contents according to the needs of the audience, the trade-off between simplification and accuracy, as well as techniques to make a visualization attractive.
Texto completo:
1
Colección:
01-internacional
Base de datos:
MEDLINE
Tipo de estudio:
Prognostic_studies
Idioma:
En
Revista:
IEEE Trans Vis Comput Graph
Asunto de la revista:
INFORMATICA MEDICA
Año:
2024
Tipo del documento:
Article
Pais de publicación:
Estados Unidos