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Information provision is essential for obtaining the cooperation of the general public for the conservation of unfamiliar ecosystems towards a sustainable (e.g. carbon-neutral and nature-positive) society. The purpose of this study is to identify effective ways of raising public awareness for ecosystem conservation. We explored the interaction between the manner of information provision (i.e. the medium through which and how much information is provided) and the personal attributes (e.g. environmental attitude) of the recipients on their willingness to pay (WTP) for conservation using Japanese alpine plants as the subject. Discrete choice experiments using an online survey were conducted with public citizens aged 20-69 years across Japan, and data from 8457 respondents were analysed. The data analysis was performed in two steps: 1) estimating individual WTP and 2) exploring factors affecting WTP. The results demonstrated that individual WTP was 135,798 ± 82,840 (mean ± standard deviation) JPY per person for a lifetime. The WTP increased when information was provided in the form of short texts and graphics for those proactive about nature conservation, but increased more when video information was provided to those reactive about nature conservation. The study shows that ecosystem conservation groups need to adapt the amount and format of information for target audiences (e.g. Generation Z youth, who are more sustainability-oriented and prefer to accomplish more in less time).
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Atitude , Ecossistema , Humanos , Adolescente , Japão , Inquéritos e Questionários , CarbonoRESUMO
Contemporary conservation requires improved collaboration characterized by greater recognition and incorporation of multiple and diverse actors. Effective communication is central to this endeavour. However, the expression of concerns, perspectives, and the exchange of knowledge between actors and across multiple scales (i.e., collaborative communication), must navigate inevitable competing systems of meaning and motivation (i.e., dialectical tensions). Yet, a lack of understanding of how to improve collaborative communication within conservation interventions persists within the literature. Consequently, this paper reviews relevant literature to propose a framework that identifies common sources of dialectical tensions in collaborative conservation interventions that if managed effectively can improve required collaborative communication. The framework is then revised based on interviews conducted with 277 respondents in three African coastal-marine collaborative conservation interventions. Findings reinforce the effect of continued marginalization of certain actors' 'voices' within governance processes. More specifically, enabling collaborative communication requires managing several identified institutional-, agenda-, cultural-, and perception-based tensions. In particular, tensions emerging from formal-informal institutional interactions; gender-based exclusion; conflicting livelihood-ecological and economic-environmental agendas, and project-funder objectives; between indigenous/local-scientific knowledge and values; and perceived necessary-acceptable change. Furthermore, specific local-scale tensions identified included those associated with local-customary institutions; democratic-meritocratically elected local representatives; and exclusion based on cultural diversity. Consequently, these tensions require the 'co-creation' of communicative strategies amongst all actors to promote greater social equity that better aligns with local priorities to achieve 'positive' post-2020 ecological and social outcomes. Findings should be relevant to diverse conservation actors, and many others working within multi-stakeholder environmental interventions.
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Comunicação , Conservação dos Recursos Naturais , IdiomaRESUMO
Coastal communities face increasingly difficult decisions about responses to climate change. Armoring and defending the coast are being revealed as ineffective in terms of outcomes and cost, particularly in rural areas. Nature-based options include approaches that make space for coastal dynamism (e.g., through managed retreat) or leverage ecosystem services such as erosion control (e.g., by restoring coastal wetlands). Resistance can be strong to these alternatives to hard infrastructure. Nova Scotia, off Canada's Atlantic coast, is a vulnerable coastal jurisdiction facing such decisions. The emerging climax thinking framework was used to design 14 experimental online focus groups. These focus groups explored how three priming treatments influenced discussions about adaptation options and urgency and quantitative pre/post-tests, compared with information-only control treatments. A future-focused priming strategy seemed most effective since it fostered discussions about duties to future generations. The altruism-focused priming strategy involved reflections of wartime mobilization and more recent collective action. It also worked but was more difficult to implement and potentially higher risk. Past-focused priming was counterproductive. Further research should test the future-focused and altruism-focused strategies among larger groups and in different jurisdictions, reducing some of the biases in our sample.
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Mudança Climática , Ecossistema , Grupos Focais , Humanos , Áreas AlagadasRESUMO
Environmental communication (EC) is of great significance to the practice of environmental protection by human society, as it involves disseminating ecological and environmental information, communicating environmental risks, and increasing environmental awareness among the audience. In this study, knowledge mapping analysis was used to systematically review research in the field of EC. A scientometric analysis (1900-2020) was carried out on 2219 journal articles obtained from the Web of Science database to explore the basic characteristics, research hotspots, and research frontiers of EC research. The results revealed that: (1) Research on EC received widespread attention since the beginning of the 21st century, and 2010 was an important turning point in the study of EC. EC research shows the trend of interdisciplinary development. (2) Well-known universities in western countries and from around the world constitute the main body of current EC research. However, there is still a lack of international cooperation in the field of EC research. (3) Climate change, as a complex scientific issue, is not only a global environmental issue, but also the most concerned and hot issue in the field of EC. It has a strong political attribute and has become a major issue that cannot be ignored in politics. (4) According to the timeline analysis of research hotspots, EC research was innovatively divided into an initial stage, a development stage, and a rising stage. Combined the keyword bursts result with the research hotspots analysis, the research frontier of EC was divided into four periods. Finally, the shortcomings of this study are summarized and directions for future research of EC are proposed by considering the following four aspects: research perspective, research content, research paradigm and method, and research context.
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Bibliometria , Conhecimento , Mudança Climática , Comunicação , Conservação dos Recursos Naturais , HumanosRESUMO
The natural resource management literature documents many reasons for pursuing collaborative processes, offering useful insights on how to manage conflict and facilitate productive deliberation in complex multistakeholder collaborative efforts. Moral foundations theory and self-affirmation theory can further help collaborative efforts mitigate conflicts caused by identity threats and the identity-protective reasoning these threats provoke. Moral foundations theory suggests an approach to increase collaboration by minimizing triggering language and helping people appreciate opposing viewpoints. Self-affirmation theory suggests a practical intervention that could be used to increase collaboration by desensitizing people to identity threats and reducing defensiveness. Taken together, these theories can contribute substantially to the understanding and practice of collaboration and conflict management for conservation.
Consideración de las Barreras Relacionadas con la Identidad que Enfrenta la Colaboración para la Conservación a través de la Teoría de Autoafirmación y la Teoría de Fundamentos Morales Resumen La literatura sobre el manejo de recursos naturales documenta muchas razones por las que es necesario buscar procesos colaborativos, los cuales ofrecen conocimiento útil sobre cómo manejar el conflicto. Estos procesos también facilitan la deliberación productiva dentro de los esfuerzos colaborativos complejos en los cuales participan múltiples actores. La teoría de fundamentos morales puede ayudar a que los esfuerzos colaborativos mitiguen los conflictos causados por las amenazas a la identidad y el razonamiento de protección de identidad que estas amenazas provocan. La teoría de fundamentos morales propone una estrategia para incrementar la colaboración al minimizar el lenguaje detonante y ayudar a que las personas aprecien los puntos de vista contrarios. La teoría de autoafirmación sugiere una intervención práctica que podría usarse para incrementar la colaboración al desensibilizar a las personas a tal grado que identifiquen amenazas y reduzcan la actitud defensiva. En conjunto, estas teorías pueden contribuir sustancialmente al entendimiento y la práctica de la colaboración y el manejo de conflictos para la conservación.
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Conservação dos Recursos Naturais , Princípios MoraisRESUMO
Public attitudes toward invasive alien species management and trust in managers' ability to effectively manage non-native species can determine public support for conservation action. The island of Guam has experienced widespread species loss and ecosystem transformation due to invasive species, most notably, the brown treesnake (Boiga irregularis). Despite Guam's long history with invasives and extensive efforts to eradicate them, we know little about the sociological context of invasive species and drivers of public support or opposition on the island. Using focused group discussions, we explore public attitudes toward invasive species management measures. Respondents were familiar with the common invasive species on Guam and recognized that they were not native. They expressed support for management activities, interest in more effective and frequent management initiatives, and desire to participate directly in conservation actions. Participants also expressed frustration with government institutions and lack of confidence in managers' ability to control invasive species. Perceptions of managers' trustworthiness, communication with managers, and positive personal experiences with managers were related to positive attitudes about management and support for existing initiatives, indicating the important role of trust and engagement for invasive species management.
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Espécies Introduzidas , Opinião Pública , Atitude , Grupos Focais , Guam , Humanos , Ilhas , Percepção , ConfiançaRESUMO
Public communication about drought and water availability risks poses challenges to a potentially disinterested public. Water management professionals, though, have a responsibility to work with the public to engage in communication about water and environmental risks. Because limited research in water management examines organizational communication practices and perceptions, insights into research and practice can be gained through investigation of current applications of these risk communication efforts. Guided by the CAUSE model, which explains common goals in communicating risk information to the public (e.g., creating Confidence, generating Awareness, enhancing Understanding, gaining Satisfaction, and motivating Enactment), semistructured interviews of professionals (N = 25) employed by Texas groundwater conservation districts were conducted. The interviews examined how CAUSE model considerations factor in to communication about drought and water availability risks. These data suggest that many work to build constituents' confidence in their districts. Although audiences and constituents living in drought-prone areas were reported as being engaged with water availability risks and solutions, many district officials noted constituents' lack of perceived risk and engagement. Some managers also indicated that public understanding was a secondary concern of their primary responsibilities and that the public often seemed apathetic about technical details related to water conservation risks. Overall, results suggest complicated dynamics between officials and the public regarding information access and motivation. The article also outlines extensions of the CAUSE model and implications for improving public communication about drought and water availability risks.
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The use and creation of undesignated recreational trails can lead to erosion, vegetation damage, unsafe trail conditions, and impacts to local wildlife. The mitigation of undesignated trail use is typically addressed indirectly through minimum-impact visitor education programs such as Leave No Trace, or directly through closures or sanctions. In this study, researchers collaborated with City of Boulder, Colorado Open Space and Mountain Parks (OSMP) staff to develop a quasi-experimental field study that examined the effectiveness of indirect (messaging) and direct (barriers) management approaches to mitigating undesignated trail use. The study applied a Theory of Planned Behavior framework, utilized Leave No Trace messaging, and employed a method to pair survey and direct observation data. A total of 2232 visitor parties were observed, and 147 surveys were collected. The combined direct (barrier) and indirect (messaging) intervention was the most effective at mitigating undesignated trail use. Implications for management and future research are discussed.
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Conservação dos Recursos Naturais , Parques Recreativos , Recreação , Colorado , HumanosRESUMO
Shale gas is a novel source of fossil fuel which is extracted by induced hydraulic fracturing, or "fracking". This article examines the socio-political dimension of fracking as manifested in the UK press at three key temporal points in the debate on the practice. Three newspaper corpora were analysed qualitatively using Thematic Analysis and Social Representations Theory. Three overarching themes are discussed: "April-May 2011: from Optimism to Scepticism"; "November 2011: (De-) Constructing and Re-Constructing Risk and Danger"; "April 2012: consolidating Social Representations of Fracking". In this article, we examine the emergence of and inter-relations between competing social representations, discuss the dynamics of threat positioning and show how threat can be re-construed in order to serve particular socio-political ends in the debate on fracking.
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Minas de Carvão/estatística & dados numéricos , Comunicação , Jornais como Assunto , Política , Medição de Risco/estatística & dados numéricos , Humanos , Reino UnidoRESUMO
Thoughtful science communication is essential for the success of collaborative, transdisciplinary environmental research. We present an innovative evaluation of a four-year pilot project that took a highly engaged and collaborative approach to managing excess nutrients in the Cape Cod region of Massachusetts, USA. The evaluation approach included mid- and end-of-project interviews with researchers and project partners and a reflection from the lead science communication researcher. We found that an effective science communication evaluation needs to be (1) adaptive, (2) multistage, (3) holistic and objective-based, and (4) democratic and reflexive. Results demonstrate that formative and end-of-project science communication evaluation of research projects lead to improved engagement that better meets all collaborators' needs.
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In recent years, researchers have examined how numerical ability may moderate an individual's response to different types of numeric information, but there is scant research examining how numerical ability may moderate responses to non-numeric vs. numeric information. The present study uses an experiment (complete data for 120 participants) to examine a moderated-mediation model that tests how numeracy may moderate the impact of numeric and non-numeric descriptions of climate change risks on worry and concern for victims, which may, in turn, impact willingness to donate to relevant organizations. The inclusion of numeric instead of non-numeric descriptors significantly increased both concern for victims and willingness to donate for low numerate individuals while there was no difference for highly numerate individuals.
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Our review, drawing from various fields such as communication, psychology, marketing, and environmental studies, delves into the potential for humor in pro-environmental messaging to mobilize social change. The review examines different forms of humor, including satire, stand-up comedy, and scripted entertainment programming, and their impact on audience responses. We also highlight the possible drawbacks of using humor and factors that moderate its effects. Overall, the evidence paints a mixed picture whereby pro-environmental humor is largely successful in influencing proximal cognitive outcomes (attention, perceptions) but has more limited influence on distal outcomes (behavior) with the greatest benefits seen among low-interest groups. The need for more diverse samples and robust experimental designs is emphasized to fully comprehend the efficacy of humor in effecting environmental change.
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Objective: Climate change constitutes a major challenge. The higher education sector plays an important role in regard to climate change and the adaptation to its consequences. Various approaches toward the integration of environmental subject areas to higher education teaching have already been described in other studies, but there is a lack of data supporting the effectiveness of these approaches in changing not only the environmental knowledge of students, but also their awareness. To address this, the present study tracked whether student attitudes about the environment could be changed by implicitly addressing medically relevant environmental topics as part of an online seminar. Methods: Second semester students of molecular medicine attending a mandatory 14-hour online seminar, which was required to obtain additive key qualifications and which consisted of independent study phases as well as online class meetings, were divided into two groups: the intervention group (IG, n=27, thereof 20 in the pretest and 21 in the posttest) was exposed to medically relevant environmental topics, while the comparison group (CG, n=26, thereof 22 in the pretest and 21 in the posttest) was exposed to general, non-environmental medical topics. Surveys were conducted with standardized questionnaires before and after the seminar in order to study the influence on the students' environmental knowledge, awareness and other personal attitudes. Results: While the seminar did not significantly change the environmental awareness in either group, the environmental knowledge of the IG was significantly increased by the group's exposure to environmental topics. In addition, the IG assessed its own environmental awareness regarding sustainable working methods in a laboratory as significantly higher after the seminar than the CG did, and some students of the IG had become more interested in issues relating to sustainability. Conclusion: The approach used to communicate environmental content mainly increased the environmental knowledge of students and piqued the interest of some students in climate-related and environmental topics. However, it was not possible to change deeper personal attitudes about environmental awareness, especially everyday behavior.
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Educação Médica , Estudantes de Medicina , Estudantes de Enfermagem , Humanos , Currículo , Atitude , Inquéritos e QuestionáriosRESUMO
Over the past two decades, the facets related to environmental crises (in the plural) have grown increasingly intricate. What began as environmentalists' apprehension over nature degradation and the encouragement of citizen-driven initiatives has evolved. The current shift in emphasis and prevailing message strives to foster a culture where citizens refrain from independent initiatives. Instead, the directive is to heed the guidance of the knowledgeable (scientists, politicians, corporations, interest groups, etc.), as substantiated by our investigative findings, which align, in part, with existing literature. Conversely, our exploration into environmental communication, notably the insights gleaned from longitudinal research concerning pro-environmental knowledge, attitudes, and actions, reveals a decline in citizens' effective inclinations toward embracing pro-environmental behaviors. Meanwhile, the escalation of the climate crisis is fueling heightened levels of echo-anxiety and solastalgia. This trajectory is closely intertwined with a growing global disillusionment within society - not just regarding the future - instilling a sense of disillusionment concerning pro-environmental messages and slogans disseminated by governing bodies and corporations. This has led to a state resembling learned helplessness, as articulated by Seligman, or what we prefer to term "induced" helplessness, rather than fostering conditions conducive to empowerment. This article comprehensively examines various reports and our inquiries, revealing how communication management and its constituents lie at the heart of forging novel narratives, fresh cognitive dissonances, and emerging social representations. Notably emphasized is the pivotal role played by information and communication technologies (ICT), particularly through dissemination on widely-used social networks. Since the 2010s, these platforms have assumed a paramount role in shaping socialization processes, surpassing educational institutions and conventional mass media.
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Plastic pollution is a pressing global issue, necessitating a focus on consumer behavior to curb this problem at its source. To effectively promote sustainable practices, communication strategies that employ future visions have gained attention. This study examines the effects of a narrative video intervention depicting an optimistic future vision concerning single-use plastic bag consumption in South Africa, compared to a representation of the prevailing status quo. Using a preregistered within-subject design, we assess the psychological and emotional responses to two scenarios of which one is illustrating adaptive behaviors toward reduced plastic bag usage, and the other showcasing current consumption patterns. Parametric analyses revealed a shift in emotional states, characterized by a greater experience of positive emotions and a reduced experience of negative emotions following the exposure to the optimistic future scenario video, as compared to the status quo video. Moreover, engagement with the optimistic future scenario was associated with higher levels of perceived behavioral control and behavioral intentions. No significant changes were found regarding sense of responsibility. These findings point to the potential of optimistic future visions to influence individuals at psychological and emotional levels. This renders optimistic future vision communication as an effective tool for sustainable behavior change, particularly in relation to the sustainable use of plastic shopping bags.
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BACKGROUND: We examine the extent to which acute and chronic health conditions motivate individuals to seek air quality information. We apply the theoretical elements of the Health Belief Model (HBM) to improve risk communication about ambient air pollution. We discuss the practical applications of HBM, in tandem with the principles of health communication, within an environmental health context. METHODS: We test the predictive power of selected components related to the HBM (perceived susceptibility, perceived severity, and cues to action) for intentions to seek information about ambient air quality. We surveyed 325 individuals throughout Nevada where poor air quality poses a risk for vulnerable populations. RESULTS: Ordinal logistic regression analyses showed that experiencing mucous membrane symptoms (eye itching, nose irritation, and dry throat/cough), perceived severity to future health threats, and having an at-risk member in the household positively and significantly predicted intentions to seek air quality information. Experiencing neuropsychological symptoms (fatigue, feeling heavy-headed, and nausea/dizziness), and having a cardiovascular or a respiratory condition did not have significant effects on reported intentions. CONCLUSIONS: We discuss how the results of this study can be integrated into health communication practices to increase public engagement with air quality information as a personal intervention measure.
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OBJECTIVE: Tobacco butts are the most littered item worldwide and pose a critical environmental and public health hazard. Given the positive impact of required graphic warnings on smoking, we sought to assess the impact of a policy requiring cigarette pack anti-littering messages on smokers' littering intentions. METHODS: We randomly assigned US adult smokers (n = 719) to receive labels on the side of their cigarette packs for three weeks: anti-littering messages or messages about chemicals in cigarette smoke. RESULTS: Anti-littering messages elicited higher intentions to refrain from littering in the next month compared to chemical messages (p < .05). Anti-littering messages also led to increased knowledge about cigarette butts being the most common form of litter, the number of conversations about littering, and thinking about the proper disposal of cigarettes (all p < .05). Finally, smoking from packs labeled with anti-littering messages led to fewer weeks littering from car windows compared to packs labeled with chemical messages (p < .05), but did not affect completely refraining from littering cigarette butts. Mediators of the messages' impact on littering intentions were thinking about proper cigarette butt disposal and perceived message effectiveness (both p < .05). CONCLUSIONS: Policies requiring anti-littering messages on cigarette packs would raise awareness about the problem of cigarette butt litter and bolster intentions to not litter.
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Abandono do Hábito de Fumar , Produtos do Tabaco , Adulto , Humanos , Intenção , Rotulagem de Produtos , Fumantes , FumarRESUMO
This study examined if creating intimacy in a group discussion is more effective toward reaching consensus about climate change than a focus on information. Participants were randomly assigned to either a group that spent the first part of an online discussion engaging in self-disclosure and focusing on shared values (intimacy condition) or discussing information from an article about climate change (information condition). Afterward, all groups were given the same instructions to try to come to group consensus on their opinions about climate change. Participants in the intimacy condition had higher ratings of social cohesion, group attraction, task interdependence, and collective engagement and lower ratings of ostracism than the information condition. Intimacy groups were more likely to reach consensus, with ostracism and the emotional tone of discussion mediating this effect. Participants were more likely to change their opinion to reflect that climate change is real in the intimacy than information condition.
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Mudança Climática , Relações Interpessoais , Emoções , Humanos , Autorrevelação , Parceiros Sexuais/psicologiaRESUMO
The current study investigates how stakeholders' participation was used to improve environmental security and the livelihoods of the poor in rural community of Ethiopia. In particular, the study attempts to identify models of stakeholder participation and the factors that influence participation using qualitative methods. In-depth interviews, focus group discussions, organizational documents and observation used to collect the data. Thematic analysis of the data highlights consultation, collaboration, and partnership as key organizing constructs. The study offers a distinctive viewpoint on the literature and on rural community practice through the participation of stakeholders. We suggest nongovernmental organizations thoroughly utilize grassroots approach to gain acceptance, trust and sustainability of community projects.
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Podcasting is considered to be a communication medium with minimal barriers to entry, making it an attractive method for people, especially from historically underrepresented communities, to tell their own stories. Using the "Breaking Green Ceilings" podcast as a case study, we explore how podcasting serves as an ideal approach to effectively amplify the voices of environmentalists from historically underrepresented communities, specifically Disabled, Queer, Trans, Black, Indigenous, and People of Color. By sharing these stories, the podcast aims to challenge misconceptions and highlight the contributions that environmentalists from historically underrepresented communities make toward environmental sustainability at all levels-grassroots, academia, nonprofit, and government. The "Breaking Green Ceilings" podcast also helps address the lack of diversity in mainstream environmental media and organizations. We use an interdisciplinary, intersectional lens in this article to demonstrate how environmental issues are interconnected with race, religion, socio-economic status, and politics as relates to historically underrepresented communities. We explore four main themes that have emerged on the podcast: environmental justice, structural racism and conservation, traditional ecological knowledge, and access to nature and the outdoors. Finally, strategies are provided to show how the podcast goes beyond the airwaves to build an inclusive community, raising awareness on the issues discussed and moving people to action to undo and unlearn some of the harmful practices and attitudes that have divided the environmental movement for decades. Supplementary Information: The online version contains supplementary material available at 10.1007/s13412-021-00723-z.