Color, form and luminance capture attention in visual search.

ABSTRACT

Extant models of visual attention predict that a salient element should produce a bottom-up activation leading to a stimulus-driven attentional capture (e.g. Cave, 1999). However, apart from onset, previous works manipulating set-size in visual search failed to provide empirical evidence for this kind of capture. By varying target-singelton distance method, based on a single set-size, we explored whether, in a serial search task, an attentional capture is triggered by static discontinuities such as those generated through the manipulation of color, form, and luminance. The results suggest that those physical properties are indeed able to capture attention automatically.