The Relationship Between Advertising-Induced Anger and Self-efficacy on Persuasive Outcomes: A Test of the Anger Activism Model Using the Truth Campaign.

Ilakkuvan, Vinu; Turner, Monique Mitchell; Cantrell, Jennifer; Hair, Elizabeth; Vallone, Donna

Ilakkuvan, Vinu; Turner, Monique Mitchell; Cantrell, Jennifer; Hair, Elizabeth; Vallone, Donna.

Afiliação

Ilakkuvan V; Evaluation Science and Research, Truth Initiative, Washington, District of Columbia (Ms Ilakkuvan and Drs Cantrell, Hair, and Vallone); Department of Prevention and Community Health, The George Washington University Milken Institute School of Public Health, Washington, District of Columbia (Ms Ilakkuvan and Dr Turner); Department of Health, Behavior, and Society, Johns Hopkins Bloomberg School of Public Health, Baltimore, Maryland (Drs Cantrell and Hair); and Global Institute of Public Health, N

Fam Community Health ; 40(1): 72-80, 2017.

Article em En | MEDLINE | ID: mdl-27870758

Assuntos

Publicidade/normas; Ira/fisiologia; Adolescente; Estudos Transversais; Feminino; Humanos; Masculino; Comunicação Persuasiva; Autoeficácia

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Base de dados: MEDLINE Assunto principal: Publicidade / Ira Tipo de estudo: Observational_studies / Prevalence_studies / Prognostic_studies / Risk_factors_studies Limite: Adolescent / Female / Humans / Male Idioma: En Ano de publicação: 2017 Tipo de documento: Article

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