Effectiveness of message framing in changing COVID-19 vaccination intentions: Moderating role of travel desire.

Gursoy, Dogan; Ekinci, Yuksel; Can, Ali Selcuk; Murray, Jessica C.

Afiliação

Gursoy D; School of Hospitality Business Management, Carson College of Business, Washington State University, United States.
Ekinci Y; School of Tourism and Hospitality, University of Johannesburg, South Africa.
Can AS; Department of Marketing, University of Portsmouth, Portsmouth, PO1 3DE, United Kingdom.
Murray JC; Department of Marketing, University of Portsmouth, Portsmouth, PO1 3DE, United Kingdom.

Tour Manag ; 90: 104468, 2022 Jun.

Article em En | MEDLINE | ID: mdl-34898791