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Evaluating the Effectiveness of Digital Content Marketing Under Mixed Reality Training Platform on the Online Purchase Intention.
Li, C H; Chan, O L K; Chow, Y T; Zhang, Xiangying; Tong, P S; Li, S P; Ng, H Y; Keung, K L.
Afiliação
  • Li CH; School of Science and Technology, Hong Kong Metropolitan University, Hong Kong, Hong Kong SAR, China.
  • Chan OLK; Division of Business and Hospitality Management, College of Professional and Continuing Education, The Hong Kong Polytechnic University, Hong Kong, Hong Kong SAR, China.
  • Chow YT; Division of Business and Hospitality Management, College of Professional and Continuing Education, The Hong Kong Polytechnic University, Hong Kong, Hong Kong SAR, China.
  • Zhang X; Institute of Industrial Engineering, School of Mechanical Engineering, Zhejiang University, Hangzhou, China.
  • Tong PS; Re-Industrialisation, Hong Kong Science and Technology Parks Cooperation, Hong Kong, Hong Kong SAR, China.
  • Li SP; Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, China.
  • Ng HY; Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, China.
  • Keung KL; Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, China.
Front Psychol ; 13: 881019, 2022.
Article em En | MEDLINE | ID: mdl-35846680

Texto completo: 1 Base de dados: MEDLINE Tipo de estudo: Prognostic_studies Idioma: En Ano de publicação: 2022 Tipo de documento: Article

Texto completo: 1 Base de dados: MEDLINE Tipo de estudo: Prognostic_studies Idioma: En Ano de publicação: 2022 Tipo de documento: Article