RESUMO
Pond aquaculture has existed in China for thousands of years, which has not only contributed great economic value, but also presented cultural value for human beings. With the development and upgrading of Chinese economy and culture, these values will be highlighted further. To evaluate the cultural service value of pond aquaculture ecosystem would provide a scientific base to the policy-making to avoid or reduce the wrong design-making or avoid the policy-malfunction, and also, to promote the development of aquaculture and related recreational fishing industry, increase the added value of aquaculture and the income of fish-farmers, and promote the economic development of rural area. Based on the survey data from the aquaculture ponds in the water conservation area of Dianshan Lake in Qingpu District of Shanghai and the related statistical data, the cultural service value including recreational value and existence value of the aquaculture pond ecosystem in the area was estimated by means of travel cost method (TCM) and contingent valuation method (CVM). The total cultural service value of this ecosystem was about 213 million Yuan x a(-1) or 231296. 69 Yuan x hm(-2) x a(-1), being 5. 25 times of the market value of aquaculture products, among which, recreational value was about 189 million Yuan x a(-1), and existence value was about 24 million Yuan x a(-1). It was suggested that in the construction of new rural areas of Shanghai, sufficient attention should be paid on the full play of the cultural service value of aquaculture pond ecosystem.