Push and pull factors associated with the consumption of women's professional basketball games: A canonical correlation analysis. | Front Psychol;13: 806305, 2022. | MEDLINE

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Push and pull factors associated with the consumption of women's professional basketball games: A canonical correlation analysis.

Min, Sophia D; Zhang, James J; Byon, Kevin K.

Afiliação

Min SD; Department of Kinesiology, University of New Hampshire, Durham, NH, United States.
Zhang JJ; Department of Kinesiology, University of Georgia, Athens, GA, United States.
Byon KK; School of Public Health, Indiana University, Bloomington, IN, United States.

Front Psychol ; 13: 806305, 2022.

Article em En | MEDLINE | ID: mdl-36148099

Palavras-chave

WNBA; fan motives; market demand; push and pull factors; sport consumer behavior; women sports

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Texto completo: 1 Coleções: 01-internacional Base de dados: MEDLINE Tipo de estudo: Prognostic_studies / Risk_factors_studies Idioma: En Ano de publicação: 2022 Tipo de documento: Article

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Texto completo: 1 Coleções: 01-internacional Base de dados: MEDLINE Tipo de estudo: Prognostic_studies / Risk_factors_studies Idioma: En Ano de publicação: 2022 Tipo de documento: Article