Too picky for my taste? The effect of the gluten-free dietary restriction on impressions of romantic partners.

Millions of individuals world-wide adhere to a gluten-free diet and this dietary trend is on the rise. The present research identified a consumption stereotype of those following a gluten-free diet and tested whether this stereotype influenced impressions and interest in a potential romantic partner. We also assessed whether being gluten-free differentially impacted impressions of males compared to females. In Study 1, participants (N = 161) responded to a survey containing both qualitative and quantitative components in which they evaluated gluten-free individuals and indicated their interest in dating them. In Study 2 (N = 132), we manipulated the dietary restriction (gluten-free vs. no dietary restriction) of a target within the context of a mock online dating paradigm and measured participants' evaluations of the target. In both studies, gluten-free individuals were perceived as having positive and negative attributes such as being high-maintenance, picky, demanding, complaining and judgmental, yet healthy, self-disciplined, understanding and energetic. The gluten-free diet was associated with ratings of femininity and lead to more negative judgments of males than females. Whereas in Study 1 participants expressed some hesitation about dating a gluten-free individual, no effects on romantic interest were obtained in Study 2. These data are the first to delineate the gluten-free stereotype and provide a useful platform for future study.

Tempting fate or inviting happiness?: unrealistic idealization prevents the decline of marital satisfaction.

This article examines whether unrealistically viewing a romantic partner as resembling one's ideal partner accelerates or slows declines in marital satisfaction among newlyweds. A longitudinal study linked unrealistic idealization at the time of marriage to changes in satisfaction over the first 3 years of marriage. Overall, satisfaction declined markedly, a finding that is consistent with past research. However, seeing a less-than-ideal partner as a reflection of one's ideals predicted a certain level of protection against the corrosive effects of time: People who initially idealized their partner the most experienced no decline in satisfaction. The benefits of idealization remained in analyses that controlled separately for the positivity of partner perceptions and the possibility that better adjusted people might be in better relationships.

Signaling when (and when not) to be cautious and self-protective: impulsive and reflective trust in close relationships.

A dual process model is proposed to explain how automatic evaluative associations to the partner (i.e., impulsive trust) and deliberative expectations of partner caring (i.e., reflective trust) interact to govern self-protection in romantic relationships. Experimental and correlational studies of dating and marital relationships supported the model. Subliminally conditioning more positive evaluative associations to the partner increased confidence in the partner's caring, suggesting that trust has an impulsive basis. Being high on impulsive trust (i.e., more positive evaluative associations to the partner on the Implicit Association Test; Zayas & Shoda, 2005) also reduced the automatic inclination to distance in response to doubts about the partner's trustworthiness. It similarly reduced self-protective behavioral reactions to these reflective trust concerns. The studies further revealed that the effects of impulsive trust depend on working memory capacity: Being high on impulsive trust inoculated against reflective trust concerns for people low on working memory capacity.

Commitment insurance: compensating for the autonomy costs of interdependence in close relationships.

A model of the commitment-insurance system is proposed to examine how low and high self-esteem people cope with the costs interdependence imposes on autonomous goal pursuits. In this system, autonomy costs automatically activate compensatory cognitive processes that attach greater value to the partner. Greater partner valuing compels greater responsiveness to the partner's needs. Two experiments and a daily diary study of newlyweds supported the model. Autonomy costs automatically activate more positive implicit evaluations of the partner. On explicit measures of positive illusions, high self-esteem people continue to compensate for costs. However, cost-primed low self-esteem people correct and override their positive implicit sentiments when they have the opportunity to do so. Such corrections put the marriages of low self-esteem people at risk: Failing to compensate for costs predicted declines in satisfaction over a 1-year period.

Fostering partner dependence as trust insurance: the implicit contingencies of the exchange script in close relationships.

A model of the trust-insurance system is proposed to examine how people with low and high self-esteem cope with the interdependence dilemma posed by feeling inferior to a romantic partner. Feeling inferior automatically activates "if-then" contingencies that link inferiority to the exchange script (i.e., partner qualities are evenly traded) and exchange script anxieties to reparative efforts to secure a partner's dependence. A daily diary study of newlyweds and 5 experiments supported the model. Induced upward social comparisons to the partner activated exchange anxieties for low, but not high, self-esteem people. When implicitly primed, the exchange script heightened worries about being inferior and motivated behavioral efforts to increase the partner's dependence regardless of self-esteem. When consciously deliberated, the exchange script elicited dependence promotion only for low self-esteem people.