How privacy's past may shape its future.

An account of privacy's evolutionary roots may hold lessons for policies in the digital age.

Differential discounting and present impact of past information.

How does information about a person's past, accessed now, affect individuals' impressions of that person? In 2 survey experiments and 2 experiments with actual incentives, we compare whether, when evaluating a person, information about that person's past greedy or immoral behaviors is discounted similarly to information about her past generous or moral behaviors. We find that, no matter how far in the past a person behaved greedily or immorally, information about her negative behaviors is hardly discounted at all. In contrast, information about her past positive behaviors is discounted heavily: recent behaviors are much more influential than behaviors that occurred a long time ago. The lesser discounting of information about immoral and greedy behaviors is not caused by these behaviors being more influential, memorable, extreme, or attention-grabbing; rather, they are perceived as more diagnostic of a person's character than past moral or generous behaviors. The phenomenon of differential discounting of past information has particular relevance in the digital age, where information about people's past is easily retrieved. Our findings have significant implications for theories of impression formation and social information processing. (PsycINFO Database Record

Privacy and human behavior in the age of information.

This Review summarizes and draws connections between diverse streams of empirical research on privacy behavior. We use three themes to connect insights from social and behavioral sciences: people's uncertainty about the consequences of privacy-related behaviors and their own preferences over those consequences; the context-dependence of people's concern, or lack thereof, about privacy; and the degree to which privacy concerns are malleable­manipulable by commercial and governmental interests. Organizing our discussion by these themes, we offer observations concerning the role of public policy in the protection of privacy in the information age.