RESUMO
In gambling contexts, near-misses tend to be perceived as more aversive yet elicit greater motivation to continue playing than clear losses. The current research aimed to examine these effects in the context of situational and dispositional social power. In a pre-registered online study, Hong Kong Chinese undergraduate students (N = 238) with varying levels of gambling involvement completed a measure assessing their general beliefs about their ability to influence others and were then randomly assigned to imagine themselves in a position of high or low power. Participants subsequently played a computerized scratchcard task that delivered wins, near-misses, and clear losses and took trial-by-trial ratings of valence, arousal, and motivation. Following a mandatory phase, persistence was measured via the number of additional scratchcards participants chose to purchase. The results generally corroborated previous findings of different subjective appraisals to near-misses vs. clear losses, but surprisingly found that near-misses were considered to be more pleasant than clear losses. Situational power did not differentially modify these responses. Nevertheless, a main effect of dispositional power emerged in that participants who felt chronically high in power were twice as likely to purchase additional scratchcards compared to their low dispositional power counterparts. This study suggests that a generalized sense of power but not situational power triggers approach motivation in the form of prolonged gambling play.
