RESUMO
A report on the treatment of premature ejaculation in a group format is provided. In this format only males attended group therapy sessions, but they were expected to relay all information on the group meetings to their regular sexual partners. The women then participated in structured retraining exercises with their male partners. This approach was both cost effective and successful for most couples. It is argued, though, that group treatments are not likely to be as effective as the Masters and Johnson strategy and that clinics should, therfore, remain flexible enough to provide more individualized treatment for those couples who do not succeed with group approaches. Therapists are also encouraged to ensure that treatment gains are well established before terminating therapy.