The Sunk-Time Effect: An Exploration.
J Behav Decis Mak
; 22(3): 252-270, 2009 Jul 01.
Article
em En
| MEDLINE
| ID: mdl-20037669
ABSTRACT
We explored the potential for a sunk-cost effect in the realm of time. Questionnaire studies (Experiments 1-4) obtained a sunk-time effect that was robust to manipulations of prospective value, individual versus group consequences, and the effort or enjoyment inherent in the time. Behavioral experiments (Experiments 5-7) also suggested a sunk-time effect and found support for a personal responsibility by sunk cost interaction on choice behavior. We discuss theoretical implications and a potential connection to animal sunk cost phenomena.
Texto completo:
1
Coleções:
01-internacional
Base de dados:
MEDLINE
Idioma:
En
Revista:
J Behav Decis Mak
Ano de publicação:
2009
Tipo de documento:
Article