A brief report examining the stereotype content model with blind Americans.

ABSTRACT

PURPOSE/OBJECTIVE: The stereotype content model is a unifying theory of the makeup of stereotypes and their consequences on emotions and behaviors. There is a need to study this theory from the perspectives of those most affected by them-targets of stereotypes. RESEARCH METHOD/DESIGN: Blind adults (n = 264) living in the United States completed the stereotype content measure asking participants to rate the extent to which they believed members of wider society held certain beliefs about Blind persons. RESULTS: Confirmatory factor analyses showed good fit for the four-factor model of stereotype content warmth, competence, status, and competition. CONCLUSIONS: This study confirms the stereotype content model and begins to extend the stereotype content model to be inclusive of the perspectives of those who are the targets of stereotypes. (PsycInfo Database Record (c) 2022 APA, all rights reserved).