Managing an ophthalmic practice in the twenty-first century

ABSTRACT

There is a growing demand on the Caribbean Ophthalmologist to address issues of practice management in an increasingly competitive environment. The forces emanate from the patient population, information technology and the opthmalmic market place. A paradigm shift from ophthalmologist centred care delivery to patient centred delivery is necessary for success. One must remain sensitive and responsive to changes in the field. Apart from clinical acumen and surgical skill, one must understand principles of business, accounting and taxation. Some major issues at the point of delivery are ambience, efficient appointment system, prompt follow-through, accessibility, quality information, quality support staff and appropriate technology. Group practice offers many advantages. (AU)